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Lead Automation: Google Maps company search for B2B

Lead Automation automates repetitive company research: choose an industry and region, fetch companies visible in Google Maps through the Google Places API, inspect their websites, and organize public contact data for further work.

Let’s talk about implementation See how the process works

B2B company and lead search

Companies from Google Maps

The system searches for companies visible in Google Maps through the official Google Places API by industry and region, then stores the results for further work.

Contact data and outreach

After finding a company, the system checks its website for public contact data. Messages and campaigns are an optional next step.

Deduplication and organized results

Results are organized, duplicates are removed, and the final list can be filtered, exported, and processed further in the panel.

Problem

Manual Google Maps prospecting takes hours

Prospecting often means searching companies one by one, opening websites, looking for contact data, and watching for duplicates. Lead Automation automates this first, repetitive stage and stores the results in one place.

Solution

What does Lead Automation do?

The system searches companies through Google Places, checks their websites, collects public contact data, removes duplicates, and builds an organized list. Message and campaign tools can be a later step, but they are not the core purpose of the product.

searches for companies through Google Places by industry and region
checks company websites for public contact details
deduplicates and organizes results in one panel
lets you filter results by region, status, and custom criteria
supports exporting the list for further work
optionally supports message drafting and human approval before sending
stores contact history when the campaign module is used
can show indicative activity signals after sending

Control

A person still makes the decisions

The system helps prepare data, messages, and reports, but a person approves the send and decides on the next steps. It is a tool for organizing sales, not replacing commercial judgment.

Product

See the product in practice

Example screens show work with the campaign, leads, message template, and open report. The data in the screenshots is test data.

Lead Automation panel with lead list, statuses, and contact details on test data — Lead panel
Contact list, statuses, regions, activity, and selected lead details in one view.

Lead Automation campaign configuration screen with limits and regions on test data — Campaign configuration
Campaign settings, regions, limits, and cost control before launch.

Lead Automation message template editor on test data — Message template
The email content can be edited before sending, and variables help personalize the message for each lead.

Lead Automation campaign open-signal report on test data — Activity report
After sending, the system shows estimated opens, pixel downloads, no-signal contacts, and leads for follow-up.

Case study

Case study: from company search to a ready B2B list

Lead Automation shows how to automate time-consuming research: from finding companies in a selected industry and region, through website checks and deduplication, to an organized list ready for further work.

Choose an industry and region

Search companies through Google Places

Check websites and public contact data

Deduplicate and organize the list

Filter or export results

Optionally prepare messages

Optionally approve and send a campaign

Email opens are only an indicative signal. A mail client, proxy, or security scanner may fetch the image without a real read, or block the fetch despite the message being opened. That is why the system treats them as estimated opens.

Reporting

What does the report show?

The campaign report helps you quickly see where activity appeared and which contacts are worth reviewing before the next step.

how many messages were sent
which contacts showed an estimated open signal
when the first and last signal appeared
which leads need follow-up
which contacts can wait until later

The report shows indicative signals, not certainty that a specific person read the message. That is why the next steps should be chosen after checking the lead context.

Who it is for

Who is Lead Automation for?

Lead Automation fits companies that regularly look for prospects by industry and location and do not want to click through Google Maps and company websites manually.

for small B2B companies that manually search Google Maps for prospects
for local businesses that want a company list for a selected industry and region
for service companies that need public business contact data
for teams that do not need a large CRM, only an efficient prospecting tool
for companies that may later use the collected data in a controlled outreach workflow

Next step

Do you want to find companies to contact faster?

Let us start with the industry and area where you look for customers. We can define which public data should be collected and what the final list should look like.

Let’s talk about Lead Automation

Describe your current process and the point where time is most often lost.

info@morenatech.work

Tell me what kind of companies you are looking for and in which area.

Kielce / remote

The implementation can be discussed locally or remotely, depending on the process.

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